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Strong growth on agenda for re-branded local accounting firm

One of the largest accounting and business advisory firms on the Sunshine Coast has undertaken a major rebrand as it looks to grow its client base and staff numbers.  

Peta Grenfell and Brendon Murray have rebranded from Bentleys to create Grenfell Murray, a fully customised business advisory and accountancy services firm which focusses on their clients’ needs beyond their financial and business goals.

Peta commenced with Bentleys (formerly Peter Wilson and Associates) in 2005 while Brendon joined Bentleys in 2002 and moved to the Sunshine Coast office in 2017. The pair felt the time was right to create a business which truly reflects their mission which is to help Sunshine Coast business owners achieve their financial as well as their life goals.

“We currently have a staff of 25 and each of our team members has a deep connection to the Sunshine Coast.  Our goal is to provide all of our clients with the level of expertise you would get from a big city practice while being easily accessible to our team here on the Sunshine Coast.

“We feel trying to operate an accountancy practice in conjunction with a Brisbane or a national firm just doesn’t work as well as being based locally where you can meet with the client and truly understand their needs. We also feel it’s important to contribute to the local community which we do through our involvement with a number of organisations including Lifeflight, Compass and the Matthew Flinders College board,” Peta said.

Brendon said Grenfell Murray will remain at their current location at 9 Nicklin Way Minyama and he says recruiting more staff is high on the agenda.

“We’ve got a great team but we are always looking to add quality talent to our business and this includes senior accountants through to new graduates. There’s plenty of opportunities for us to grow and we are keen to find the right applicants who are committed to growing with our business.

“As well as adding more staff, our goals over the next few years include consolidation of our services with current clients and providing career development opportunities for our leaders along with increasing our commitment to local community activities,” Brendon said.

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